You might have heard about Vine, the latest video app available form Twitter, and wondered how in the world a six second video clip could possibly do nay wonders for your business!
You’d be surprised!
In fact, smart business owners are using Vine to share these 6–second clips to help them brand, announce, introduce and otherwise promote their businesses in a way nothing else does.
Marketers are always moaning about ways to use Twitter for their business; well, here you go!
A couple of recent examples would include RedVines, Urban Outfitters and Nintendo.
How to use Vine in your business
While still in its infancy, companies are finding innovative ways to use Vine to get the word out. Here’s just a few:
- Employee introductions — Makes short videos of your best employees. This is terrific way to market your brand, and not simply your products and services. And don’t limit this to management: allow clients and customers see the people who answer phones, load delivery trucks and work the cash registers too. These are the ones they deal with!
- Behind the scenes clips of your office — Give a glimpse of what goes on at your company, showing different departments or tasks to let your customers get a peek at your office environment. Holiday Vine videos may well be the card de jour this coming season!
- Your latest promotions — Using Vine as a way to make an inexpensive commercial that is concise and right to the point. According to IAB, 10–15 second spots were the most popular ads. Show off your newest product or advertise your services through a cleverly–cut Vine video.
- Vine your company announcements — You’re your Tweets about anything to do with your company far more exciting with a Vine video. You can introduce new team members or promotions, and highlight awards or special recognition in an engaging fun, and sharable way!
And even more from Publiseek.com :
- Show what your product looks like from different angles.
- Shoot a short personal introduction of your company owners.
- Record short and crisp customer testimonials after they have used your product.
- Use Vine to send out 6 sec coverage of your launch or event.
- If you are a realtor, send out a quick walk through of the property that you have listed. (walk fast!)
- If you are in fashion business, create a 6 sec video showing your latest, hottest outfits.
- Share your website design or show how your new app or game works.
- Food establishments can show menu items and specials.
- Show your work process by recording its different stages.
- Interior decorators can use Vine to show what the room looked like before and after.
Vine is trending hot right now, and is a great opportunity to catch some attention with clever, funny and informative short, looping videos that are drop dead easy to make! Grab that Vine before it swings away!